by viztrade | Jun 20, 2024 | Uncategorized
In today’s digital landscape, big tech platforms such as Google and Meta have reshaped the advertising industry, capturing significant revenue that was once dominated by traditional media owners. Many media operators are now opting to sell advertising solutions...
by viztrade | Oct 22, 2023 | Uncategorized
So, you’ve made the decision to integrate a self-serve advertising platform into your media portfolio. While your media business is already thriving, with revenue coming in from your direct sales team and programmatic ads, you’re eager to automate and...
by viztrade | Mar 24, 2023 | Uncategorized
Self-Serve Advertising Self-serve advertising has emerged as a game-changing alternative to traditional media sales methods. It enables direct transactions between advertisers and media owners, streamlining the buying process and making advertising inventory easily...
by viztrade | Jun 15, 2020 | Uncategorized
There are many forms of digital advertising readily available at our fingertips. The ease of using programmatic platforms makes purchasing these advertising formats more stress-free than ever. However, as more businesses undergo the navigation of creating advertising...
