About Viztrade
Low Touch. New Revenue. Self Serve.
Mission:
To connect advertisers with media owners direct
Viztrade launched to be an alternative to programmatic advertising. Programmatic is opaque, involves multiple intermediaries and dilutes the ad revenue media owners receive. We wanted to create a platform that was transparent, removed all the intermediaries and did not dilute media spend.
What we did
The idea was to create a media trading platform that was accessible to all types of advertisers with complete visibility on price, position and performance.
It needed to be directly integrated into a media owners ad server and so easy to use that even a novice could set up and activate a campaign. With that in mind, we built our proprietary platform and began working with media owners.
Where we are at
Since our platform was completed in 2019, we have started to work with leading media owners in Australia and around the world.
Our platform is easy to roll out, cost effective and makes your ad inventory accessible to all types of advertisers.
Viztrade puts the media owner in control and provides a low touch, new revenue stream.
Platforms
VizDirect
By integrating our self-serve advertising platform, you can accept native or digital display ads direct and create a new sales channel to build on your existing advertising revenue.
VizConnect
By utilising our internal sales platform, media sales teams can automate the booking and activation of digital campaigns and remove the need for insertion orders.
Case Study
Promote by realestate.com.au
Tasked with helping realestate.com.au open up their ad inventory to SME advertisers, we created a new revenue channel that has surpassed all expectations
Trusted by leading media brands
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Let's Talk!
If you would like to learn more about implementing a self-serve solution across your media portfolio please reach out.
Let us show you our world class platform.